HOSP 310 Week 5 Internet Exercises Essay

a ) One of the tendencies that are happening in the hotel industry is the addition in building in certain grapevines and countries. The Spanish influenced states of Latin America and South America are seeing the largest addition. The increased involvement in the Latino civilization by society is driving many consumers to desire to get away to the flaxen beaches and the tropical oasis. The other tendency is the lessening in the African and the Middle Eastern Pipelines. Much of this can be contributed to the political agitation in these states that is covered by the media.

While many still want to travel on holidaies to their holy lands for spiritual intents or see many ancient countries of art and documented history non many consumers are wanted to go with immature kids to these countries due to the agitation and military presence and instead are looking for remainder and relaxation instead than extra mind and experience. B ) Based on the headlines and the articles on Hotel Online I have found a tendency to be the redevelopments of hotels that have been long standing.

The redevelopments of these hotels are focused on the consumer and the ascents to the lifestyle alterations and wellness and environmental consciousness across the universe. Many hotels are traveling green and adding markets or dining options that are besides green and wellness witting. This is of import as the universe begins to go more cognizant environmentally of what the waste is making to the planet that we want to hold around for our kids many more people are recycling and happening advanced ways to recycle and cut back. A more wellness witting society is besides traveling toward eating nutrients that are non processed and are non filled with fillers and pesticides seeking to increase the length of service of life. Consumers are looking for options that can run into both of these demands. Many hotel ironss are traveling through multi-million dollar redevelopments to do the ascents and run into the demands of the societal imperium that influences cultures all over the universe. Exercise # 2

a ) Each of the 3 sites has similarities such as a lit of their belongingss. information for investors every bit good as the company history or mission statement. The differences start with Starwood that offers really elaborate every bit good as list and map positions of the belongingss every bit good as exposures of the single belongingss. Host hotels have a topographic point for intelligence releases about information from within the company. The FelCor Lodge Trust is different as it lists the hotels that the company has on the market for sale. B ) Starwood – Target market is the well rounded and has a hotel for every one and every agreeableness such as pets. conventions. and nuptialss so that the most diverse of people are jointly attracted to their belongingss both domestically and internationally.

Host Hotels – Target market is both for the affluent and socially connected since names as the Four Seasons. Hilton. and Ritz Carlton are among the belongingss they own. The mark market of the affluent unfastened likes to blend concern trips with pleasance and their belongingss seem to be able to suit both. FelCor Lodging Trust- Target Market is the holidaying household that wants to be centrally located in the metropolis they are going to or sing. Many of the belongingss are besides located within the airdrome so they make it easy for household to non hold to go far from the airdrome for their adjustments. All of their belongingss are within the US except for one in Canada. degree Celsius ) Starwood – Westin. Sheraton. Four Points by Sheraton. W Hotels. St Regis. The luxury Collection. Element Hotels. Hilton Worldwide.

Host Hotels- Ritz Carlton. Four Seasons. Marriott. Sheraton. Hilton. Hyatt. W Hotels. FelCor- Embassy Suites. Wyndam. Sheraton. Double Tree. Hilton. vitamin D ) Starwood is a paper clip REIT which is different from the standard REIT. In each instance. the thought is to maximise the revenue enhancement advantages inherent in existent estate investing trusts. or REIT’s. while leting the company to run belongingss that such trusts usually can non run. The paper-clip construction is really similar to by-products of operating companies. Although the stock in the two companies is non traded in tandem ( or stapled ) . the economic sciences of both concerns are closely linked. or “paper clipped. ” due to an intercompany understanding between the REIT and the operating company. In other words. stockholders who wish to capture the combined economic sciences of the distinguishable companies can get portions in each company and paper cartridge holders them together. Chapter 12:

Exercise # 1
a ) Both of the sites have their wagess plans for returning invitees as a high spot to win continued concern. They further compete by doing it clear
on their web sites with exposures and labels every bit good easy pilotage and online engagement that they have options and are here to suit the demands of any consumer whether it be concern or pleasance. short term or long-run corsets. and their presence throughout the universe. B ) Both sites offer franchise information nevertheless in my sentiment Wyndam has a more comprehensive and easy navigated information site with checks.

This information is somewhat generalized as they have many different trade names. Before you get specific information signifier Choice Hotels you have to take your trade name and location which may non be decided upon and may alter from location to location. I think that the support services and the FAQ from Wyndam is more inclusive of what to anticipate. Choice Hotels wants you to e-mail them for extra info and many people who are interested may merely be looking for upfront costs and other points without holding to e-mail the company. Exercise # 2

a ) The 3 hotels compete for the same mark population but each configures a different selling manner. The Four Seasons focal points on the location of the hotel and the beauty of the metropolis in which it is located so it is attractive force based. The Ritz Carlton web site focuses on the room comfortss and what you will see inside the room for the continuance of the stay and high spots that in scrolling exposures. Rosewood high spots a full screen image that is really different from most web sites and the existent background of the site is the exposure that changes with different cultural experiences that you could hold as a invitee at the resort in that state. B ) In my sentiment the hotel with the best selling scheme is Rosewood Hotels & A ; Resorts. This is because as the web site features the different locations you see exposures of existent people interacting with another from that peculiar part or civilization.

You see “yourself” in the eyes of the people who are populating the experiences captured. This is really effectual as it is assumed the room with be gorgeous and the comfortss top notch so why non showcase the experience the invitee can take to hold. degree Celsiuss ) These hotels cater to the wealthy and the people who do non look at the monetary value of the stay but instead the experience the stay will give them and the societal position of the location every bit good. These hotels are big and expensive every bit good as the modern-day decor and the sought after privateness that the invitee will acquire. The Choice and Cendant hotel groups market their monetary value on monetary value and breakfast every bit good as comfort ability and cyberspace comfortss as they are functioning the population of concern forces and households who will most likely spend most of their clip out of the room at local attractive forces instead than entertaining in their ain suite as is possible with the epicurean installations.